Yeah, I kind of tuned out this discussion regarding general customer retention and marketing strategies. I’m sure it was very good, but I was distracted by the lousy battery life on my laptop. Lots of talk about segmenting and identifying bad customers from good customers and flushing the bad ones down the toilet or taking them outside and shooting them or service charging them a fee for breathing within two blocks of a branch or whatever.
A funny (and suggestive) point by Shari Storm that it was ING Direct that “freed” institutions to fire their customers.
I’m not saying it’s not important I’m just saying I tuned out.
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